Championing

We understand that for our customers, money is about more than the products they have with us. The Covid-19 pandemic has left many people financially vulnerable, and we’re supporting initiatives to try and prevent this.

We want to help people understand the pensions and benefits system, overcome its complexities, and make sure no one misses out on the money they’re entitled to. We use our voice to get the message across – lobbying the Government, campaigning for positive change and championing the power of advice and guidance.

We help society and our customers with their wider financial capability and wellbeing, beyond our products and services.