We form powerful partnerships in sport to create opportunities and accelerate change at local community to high-performance level. Our aim is to level the playing field for current participants and for the next generation, helping to protect today and invest in tomorrow.

Investing in tomorrow through the Lions Women’s Feasibility Study

In 2021, we collaborated with the Lions to fund a study to investigate if a British & Irish Lions Women’s team could be formed. Excitingly, the study concluded with positive findings which led to the creation of the historic inaugural Lions Women’s Tour.

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British & Irish Lions Women’s Founding Partner

Get ready for the ground breaking British & Irish Lions Women’s Tour to New Zealand in 2027. As Founding Partner, we couldn’t be prouder to be on this journey to reshape the future of women’s rugby. If you thought you knew what a Lion looked like, think again!

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£3 million Levelling the Playing Field grants

As part of our Lions Women’s partnership, we’ll invest £1 million per year in player development pathways in each of The British & Irish Lions four constituent unions. The purpose of these grants is to help develop more players and coaches capable of being selected, and a more balanced team, for the inaugural Lions Women’s Tour.

More details to be shared soon.

Grassroots Rugby Club Awards Programme

We’ll also be investing in women and girls’ grassroots rugby across the UK in the run up to the tour. We’ll fund a quarterly Club Awards Programme, rewarding clubs throughout the UK & Ireland for the good work being done to promote women’s rugby in their local community.

More details to be shared soon.

Our ambassadors

Shaunagh Brown

We’re excited to continue partnering with Shaunagh as a Royal London ambassador since 2021, as well as working alongside her on the Feasibility Study steering group. Shaunagh was one of the first full time professional rugby players, playing for Harlequins and has 30 caps for England, all whilst balancing her role in the Kent Fire and Rescue Service.

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