New look, new name, same great pensions…Scottish Life adopts Royal London brand
24 November 2014
Scottish Life has today adopted the Royal London brand, harnessing the benefits of Royal London’s size and recognition amongst consumers. The new-look pensions business will still offer the same award winning service, with the added benefit of being backed by a more widely recognised brand.
Royal London Group, the UK’s largest mutual life, pensions and investment company is currently going through a bold rebranding campaign to turn Royal London into a household name. Scottish Life is the latest business to move under the single brand, further emphasising the scale and reach of the group.
Scottish Life’s move to the single brand will re-enforce the benefit customers receive from Royal London’s strength and depth, whilst allowing it to continue to deliver specialist and market-leading propositions to advisers. It also allows it to broaden its reach to consumers for whom Scottish Life is perhaps one of the best kept secrets.
Isobel Langton Chief Executive of the intermediary business said,
“The move to the Royal London brand makes complete sense for Scottish Life and it is an exciting time for everyone involved in the business. This is a fantastic opportunity to deliver the same great level of five star service to advisers and customers with a new brand that reflects our age-old values. As a mutual, helping people help themselves has always been at the heart of what we do.
We remain fully committed to supporting advisers. The Freedom and Choice changes recently announced in the Budget demonstrate once again the importance of impartial and expert advice. Customers can trust and take confidence in the combination of impartial advice coupled with the specialist pension propositions and services from Royal London.”
For further information please contact:
0207 506 6620
About Royal London:
Royal London is the largest mutual life, pensions and investment company in the UK with Group funds under management of £78.4 billion. Group businesses serve around 5.3 million customers and employ 2,823 people (figures quoted are as at 30 September 2014).
The Group is currently moving all of it UK life, pension and investment businesses under a new version of the Royal London brand. The Group's independent wrap platform will remain branded Ascentric.